Have you ever hosted a workshop or brainstorm where it seemed as if every comment began with “yes but”? Where every build on an idea was actually a “yes but” judgment from the person in the corner? There always seems to be one if not more in the room and it can turn any possibilities conversation into a challenges downer. I’ve encountered many Yes Butters in my lifetime and I’ve learned a few tricks along the way. I used to let them get to me. Suddenly I would begin to doubt the validity of the ideas and instantly become disappointed and frustrated by the lack of fruitful conversation. After a few bad meetings with little to no outcome I realized something…All I needed to do was take their energy and channel it in a different way. In the “yes butter’s” defense, they don’t know they are doing it and don’t necessarily have the skills to switch their thinking into something more positive and constructive. The key to all of these tricks is to take out the seriousness and add a little fun. Letting the individual or team have fun will also help them let go and embrace a new frame of thought. For example, in a recent brainstorming session, everyone was drinking bottled water. Normal. Once they found the bendy straws with paper umbrellas in the creativity box everyone had to have one. It lightened up the room instantly. A simple twist on a normal thing is all it takes sometimes. Nothing like a bunch of powerhouses drinking from silly straws to make you laugh.
1. Use Your Child’s Playroom As Inspiration: Environment and tone for the day matters. I’ve lead and participated in too many so-called creative brainstorm sessions in the executive conference room. See the point? It’s hard to ask people to let go of the shackles, be creative, think what if and then surround them with stale art work, a U-shaped conference table and an overhead projector. Find a place that matches the brainstorm topic and fosters mindful expansion. I’ve rented out everything from the library in a children’s play museum to farmhouses on a remote island. It can also be as simple as a nurturing coffee house or someone’s living room. Set the stage by adding some creativity and imagination to the environment as well as the discussion. FYI, if you are stuck in the conference room, think of creative ways to decorate. Going to a party store can spark some great decorating ideas. It’s just like your child’s playroom. Full of toys, a little disorganized (at least mine is) and lots of fun to be in!
1. Use Your Child’s Playroom As Inspiration: Environment and tone for the day matters. I’ve lead and participated in too many so-called creative brainstorm sessions in the executive conference room. See the point? It’s hard to ask people to let go of the shackles, be creative, think what if and then surround them with stale art work, a U-shaped conference table and an overhead projector. Find a place that matches the brainstorm topic and fosters mindful expansion. I’ve rented out everything from the library in a children’s play museum to farmhouses on a remote island. It can also be as simple as a nurturing coffee house or someone’s living room. Set the stage by adding some creativity and imagination to the environment as well as the discussion. FYI, if you are stuck in the conference room, think of creative ways to decorate. Going to a party store can spark some great decorating ideas. It’s just like your child’s playroom. Full of toys, a little disorganized (at least mine is) and lots of fun to be in!
2. Put a Dollar In The Jar: We all know the traditional rules of brainstorming - no idea is a bad one, no judgments, if you think it say it. Tell the team upfront that every time someone starts a sentence with “yes butt, or we can’t do that because” they have to put a dollar of in a jar that you then get to use as you wish. It makes the entire room aware of the use of that type of language and allows members to make fun of each other when it happens. I made $25 extra bucks this way once. The best part was that after saying it they would laugh, put the dollar in the jar and continue on with a more positive reframe to their comment
3.Press Restart: When someone starts their sentence with a “yes but” or similar phrase ask them to rephrase starting with a “wouldn’t it be great if”. It’s hard to finish that statement in the negative. Here is a recent example from one of my work-sessions:
a. Participant: Yes, however we are competing against other charities that our
employees give to so they don’t embrace ours.
b. Lots of laughter, dollar in the jar….
c.Participant with new sentence: Wouldn’t it be great if we could get our
employees to embrace our charities as well as their own personal causes?
Several things happened here. Can you see them? First it reframed the challenge from the negative to the positive without losing the essence of their thought. Remember, we aren’t trying to ignore reality, we just want it to be used constructively. Second, it opened the room up for discussion by changing it from a statement to a question. Now the team is able to participate in that individual’s thought versus simply hearing their concern.
4. Bubbling Up: Often times there are one or two people in the room that can’t let go of their handcuffs. Recognize that for those on the frontlines it’s hard to see the picture when they are in the frame. If you have a group of 6 or more I highly suggest breaking the team up into small two to three person break-outs and rotating the individuals in those teams throughout the day. This allows everyone to have a voice. To put it bluntly, it drowns out the “yes butters” and allows the “but yessers” in the room to bubble to the surface a bit more. It gives everyone a voice as well as gets away from consensus brainstorming which never works! After the teams have gone off to create, bring them back for show and tell. You will get a high quantity and quality of ideas through this simple technique.
Tamara Kleinberg
Chief Imaginator
Imagibility, w
Where the imaginable is the possible.
Imagibility, w
Where the imaginable is the possible.
